1. What’s wrong? My demand for epic food is not being met
I’m a super-taster (I took a scientific test, so I know). It means I have more taste buds than average, and they need stimulating. When it comes to food I demand multi-dimensional, multi-sensory. Epic.
When I don’t get epic food satisfaction, I find it harder to resist snacking on junk. The country is getting fatter, they say, and though I have no problem with that if people are happy, wouldn’t it be more satisfying to fill our stomachs with fine food, rather than poisonous junk?
London is full of world-acclaimed restaurants. Shame though, I can’t afford most of them. I have to do price-quality research before going out the door, I don’t have time for that.
So I must cook epic food at home. I could look for top recipe books, or copy a celebrity chef. I’ve tried Jamie Oliver’s 15 minute meals, but you can see how that turned out. Many so-called ‘easy’ recipes rely on access to bursting-with-taste fresh Mediterranean vegetables. Good luck with that.
The problem with gourmet recipe books
Gourmet recipe books assume you’re interested in technical terms, which they explain on different pages. They send you to another page to make the sauce. Flicking between pages while cooking makes me mad.
They show a mouth-watering picture of the end result that you never achieve. Feelings of inadequacy result, increasing the need for ego-soothing, girth-widening chocolate. Here’s one of my worst experiences:
This has got to stop.
My husband is one of the world’s best amateur chefs. He taught me great food needs great ingredients, and great recipes. He assured me it wasn’t me, but poor instruction that blighted my cooking attempts and made the kitchen a place of stress, not joy.
Plus books, hello, 21st century? Books are nice, but we live on phones, phablets and tablets.
2. What’s the big idea? Epic Recipes in Pictures – reppic
Ladies and gentlemen, I present to you, a whole new way of cooking that will turn you into a super-hero in the kitchen, a naked chef, a joyful chef, perhaps, but for sure: an epic chef. I give you (drum role please): reppic – Epic Recipes in Pictures.
If you can make furniture from IKEA, you can make epic food with reppic.
When I’ve got enough reppic recipes, I’ll publish the best gourmet visual instruction manual ever made. I’ll put a baby-faced chef on the cover, launch the app, then open chains of epic eateries to give the epic people of England more access to the epic food they deserve.
The first step on that humble road, is this first reppic to show you how to make Pastitsio, a meaty Greek dish to banish bland macaroni and cheese from these isles. The second step is to meet the challenge to produce a reppic of an epic recipe for every country in the World Cup in what we are calling the World cup of Food.
3. How can others help? Test reppic, give me feedback
I need to make reppic the best food instruction concept ever invented, so it needs testing. If you want to help, make the epic recipes in pictures of the World Cup of Food, where we set the challenge to make a reppic for every country in the World Cup, and tell me how it goes in the comments, or on Facebook.
In return you’ll be entered into a mystery prize draw!1